Zero’s Heroes

Meet the NFL's First Personal Trainer

Who in 1981, helped make an impact in the NFL!

Rest if You Must, But Just Don’t Quit!

How to Go from Zero to Hero!

Zero’s Heroes is the 1981 true story of personal trainer Kirk Lawrence being hired by San Francisco 49ers tight end Charle Young. Their backgrounds were like night and day, but for six months their training was legendary. Charle’s results included helping lead the Niners to Super Bowl XVI and receiving his hometown’s Key to the City.

Kirk’s life improved, fueling his fitness career success, where he met Joanie Greggains and helped make an impact on morning television. Kirk continued coaching fitness and leading the huge Dole Cup tournament in Japan. Grit, persistence, and determination make the difference. Just go on a personal quest to be your best.

Rest, but don’t quit!


About the Author

Kirk Lawrence made an impact on American fitness in the 1980s. As a young Kenpo black belt, Kirk began coaching fitness to help prepare students for the rigors of a Karate training practice. Over time Kirk discovered this true passion was to teach total fitness programs for the mind, body, and spirit, and for the young and old.

Kirk learned from tremendous instructors in Kenpo, Wing Chun, weight training at Zane Haven in Palm Springs with Frank and Christie Zane, a vacation spent training and learning from Vince Gironda, as well as the expert movement teachers in dance, ballet, acting, yoga, and meditation. These coaches helped Kirk make a fitness impact on men, women, and children across the USA.

He helped players on a Super Bowl winning team. He was hired to enhance a network syndicated morning exercise program, Morning Stretch. Kirk and his ex-wife wrote a free national youth fitness-related PE curriculum and were sponsored by the Pres Council on Physical Fitness and Sports and endorsed by Chairman Arnold Schwarzenegger in 1991 and 1992.

Kirk was the fitness director of an NIH-funded study at UCSF to study the effects of aerobics and calisthenics on the bone mineral density of young women ages 20–35, in order to help prevent osteoporosis later in life. Today as a public speaker, Kirk shares the message in Zero’s Heroes, to “Rest but Don’t Quit” with businesses, schools, and organizations big and small. Today, Kirk lives happily in Indianapolis with Dianna, their three children, dogs, cats, and chickens. Their best days lie ahead!


Jennifer Short
Jennifer Short
Verified Purchase

This book was very well written and shows an incredible journey from a young boy with big dreams and the drive to want to overcome a huge obstacles such as divorce in a time where divorce was not common and the low self esteem that divorce can cause. Shows his journey with the lows and highs of how he became so successful and over came his own doubts into being a well known trainer and successful teacher and student of his learnings. The poem in this book is one that I am going to print out and use as I continue my own weight loss journey and for the rest of life in whatever I do!

Heather Hamilton
Heather Hamilton
Verified Purchase

I really enjoyed this book. I started reading and didn't want to put it down. It is very well written and inspiring as the author tells his story about some of the ups and downs in life. It's encouraging to read his story and how he overcame different things.


Stories like this definitely let's you know, no matter what is going on in your life you control your destiny and how u come out of it.. seen alot of people come from broken homes and dwell on it and give excuses of why u can't do things.. must read to show there is hope!

Upcoming Events

Check back for my upcoming motivational speaker events!